Shop, Save, and Give Back to Help Babies
Macy’s invites customers to participate in its seventh annual “Shop For A Cause” charity shopping event. “Shop For A Cause” will be offered at all Macy’s stores nationwide and on macys.com on Saturday, August 25, 2012.
“Shop For A Cause” is Macy’s unique, one-day-only shopping event that was created to support local and national charities’ fundraising efforts, and has helped raise more than $42 million for charitable organizations across the country since 2006. Macy’s has designated March of Dimes, the leading nonprofit organization for pregnancy and baby health, as its national beneficiary of all proceeds of sales of “Shop For A Cause” savings passes in-stores and on macys.com.
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Buying a $5 savings pass gives you 25 percent off as you "Shop For A Cause" at Macy’s. The March of Dimes will receive 100 percent of the price of your savings pass to help moms have full-term pregnancies and healthy babies. Savings passes are available in store now.
“Giving back is a cornerstone of Macy’s culture, and through our annual ‘Shop For A Cause’ program, our customers have helped Macy’s raise more than $42 million for local and national charities,” said Martine Reardon, Macy’s chief marketing officer. “Our customers’ ongoing support is an inspiration and we are proud to offer them an effective, yet simple way to make a positive difference in their communities while enjoying great savings at Macy’s.”
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“To have the support and commitment of a leading retailer like Macy’s is invaluable to our mission and our volunteers,” said Chad Royal-Pascoe, vice president, national strategic alliances and cause marketing for March of Dimes. Last year alone, Macy’s raised $3.2 million on behalf of mothers and babies. "Shop For A Cause" demonstrates Macy’s corporate responsibility and support for the families across the country.”
For more information about Macy’s “Shop For A Cause” event, visit macys.com/SFAC.
About March of Dimes
The March of Dimes is the leading nonprofit organization for pregnancy and baby health. With chapters nationwide and its premier event, March for Babies®, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality. Find the March of Dimes Northeast Illinois Division on Facebook. For the latest resources and information, visit marchofdimes.com, or call Pam Bowden at (815) 741-3518. ###
